Intellectual Property – It’s Time to Wash Your Laundry

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Written by Jana Doussy, Director at Stegmanns Incorporated. Have you ever wondered why you believe in the washing powder you use now? Is it because your mother used it OR because it has a good reputation? Think of it this way: WHAT MAKES A TRADEMARK STAND OUT? This is reputation of course! The reputation of […]

5 Social Media Statistics Which will Guarantee Continuous Success For Your Business

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Social media has totally changed many of our lifestyles, ranging from the way we receive news to the way we treat our loved ones. Social media is everywhere, it’s inevitable, it’s powerful and it’s here to stay. 1. Should social media marketing be a focus area in your marketing strategy? As popular social media platforms […]